Webinar: The Definition of Value: A Consumer and Operator Point of View

 

Let's be honest - VALUE is an overused and misunderstood word.

 

It can mean so many things to many different people. That is why, as part of the IFMA Consumer Planning Program (CPP), we explored the definition of value from the perspective of both away-from-home consumers and foodservice operators. During this webinar, we will share the output of this research and also show you where you can get access to multiple CPP reports, including ones on Protein Attitudes, Sustainability, The Gen Z Mindset, and many others. And, get this - all these reports are now included as part of your IFMA membership. So, register now and see all the research that is now available to you and your company.

 

IFMA members, join us on Thursday, April 20th at 11:00AM CDT for this live webinar titled "The Definition of Value: A Consumer and Operator Point of View" 

 

 

For questions about this webinar or other IFMA Programs, please contact programs@ifmaworld.com